Ananday

Sustainability Story

At Ananday we make plastic-free, carbon-neutral, planet-kind yoga and Pilates essentials designed to support your body + our planet. All of our products are biodegradable and easily recyclable, including the packaging. From the onset, our mission has been to give back more than we take. With your help, we plant trees for every piece. Each tree becomes part of a forest garden, regenerating the land and helping to end the cycle of hunger, poverty, and deforestation. We believe that sustainability starts within, and that caring for yourself — body and breath — ripples outward.

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What is Climate Neutrality

A state in which human activities result in no net effect on the climate system. Requires balancing of residual greenhouse gas emissions with reductions or removals. All Climate Neutral Certified brands must meet climate neutrality standards for measuring, offsetting, and reducing greenhouse gas emissions from making and delivering products and services.

This certification covers business activities and operations for the following brands :

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Ananday achieved Climate Neutral Certification as part of 's certification process. 's measurement, offsetting and reduction plans fully account for Ananday's 2021 emissions

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01 Measure

Ananday measured Scope 1, 2 and 3 cradle-to-customer emissions following categories and approaches established in the Climate Neutral standards.

GHG Scope 1

GHG Protocol Scope 1

Emissions from energy used in buildings, fleets, and equipment.

0 tCO2e

GHG Scope 3

GHG Protocol Scope 3

Emissions from raw materials, manufacturing, shipping, air travel, and other activities in the supply chain.

43 tCO2e

Total Emissions

Total Carbon Emissions

The sum of Scope 1, 2, and 3 emissions.

43 tCO2e

02 Offset

Ananday invested in projects outside of their value chain to compensate for all of their measured carbon emissions. This step supports their climate neutrality designation, and enables Ananday to take responsibility for historical emissions that can’t be reduced.

Total Investment in Carbon Credits

$516.00

Ananday's credits came from:

Emissions Offset

Offset equivalency

For reference, reducing a footprint by 1000 tonnes is roughly equal to removing 230 passenger vehicles from the road for a year.

43 tCO2e

Lifetime Emissions Offsets

tCO2e

03 Reduce

Ananday has set targets and identified actions to reduce their emissions from operations and their supply chain. These actions will enable Ananday to emit fewer emissions in the future.

Mid Term Targets

Ananday has committed to reducing emissions by .

This target is aligned with global trajectories to limit climate warming to 1.5 degrees Celsius.

Mid Term Targets

This target is aligned with global trajectories to limit climate warming to 1.5 degrees Celsius.

Reduction Actions

Ananday is implementing a Reduction Action Plan to reduce emissions from within its own operations and supply chain.

Current Year Reduction Actions

What We’re Reducing

We plan to reduce reliance on international manufacturing and make products closer to home, lowering freight emissions.

How We'll Reduce It

We will identify a manufacturer in the US for our new line of products.

What We’re Reducing

We plan to set up closed-loop production processes, so customers can return their used-up products to be broken down and upcycled into new pieces, reducing reliance on virgin materials.

How We'll Reduce It

We will partner with a US-based manufacturer to reuse post-consumer products and create new items.

What We’re Reducing

How We'll Reduce It

What We’re Reducing

How We'll Reduce It

We plan to reduce reliance on international manufacturing and make products closer to home, lowering freight emissions.
We plan to set up closed-loop production processes, so customers can return their used-up products to be broken down and upcycled into new pieces, reducing reliance on virgin materials.

In Progress Reductions

50%

What We’re Reducing

We plan to reduce textile emissions by partnering with a community manufacturer in India on organic cotton products. This will have an immediate impact on emissions, as well as the long-term benefit of soil regeneration.

How We'll Reduce It

We will search for a manufacturer that aligns with our vision.

100%

What We’re Reducing

We plan to reduce emissions from electricity use at our office by installing solar panels. Our aim is to generate 100% of our office energy needs from solar.

How We'll Reduce It

Solar panel installation + ConEd conversion.

75%

What We’re Reducing

Emissions from packaging

How We'll Reduce It

By transitioning to 80% recycled packaging by 2021

75%

What We’re Reducing

Emissions from cotton

How We'll Reduce It

by sourcing organic cotton for 50% of our textile production in 2020.

We plan to reduce reliance on international manufacturing and make products closer to home, lowering freight emissions.
We plan to set up closed-loop production processes, so customers can return their used-up products to be broken down and upcycled into new pieces, reducing reliance on virgin materials.

Completed Reductions