Research & Methodologies

Want to dig a little deeper into our process? This is the place for you.

1. Measure

Calculate your brand's scope 1-3 carbon emissions for the previous year. Your carbon footprinting methodology depends on the size of your company.

COMPANIES WITH ANNUAL REVENUE ABOVE $100M:

Hire an external firm to conduct a comprehensive carbon footprinting analysis using the Greenhouse Gas (GHG) Protocol standards developed by the World Resources Institute (WRI). Or do it yourself and have an external firm review it.

COMPANIES WITH ANNUAL REVENUE BELOW $100M:

There are two options:

  1. Hire an external firm to conduct a carbon footprint analysis
  2. Use the Climate Neutral Modelling tool that will be launched in the beginning of 2020.

VERIFY YOUR FOOTPRINT WITH CLIMATE NEUTRAL

Once you’ve conducted your carbon footprint analysis, submit your final calculation to us, and we’ll review it.

If conducting in-house analysis, you'll submit:

  • Final calculation of scope 1-3 emissions (reported in tCO2e)
  • Data used in online calculators or GHG Protocol
  • Proof of annual revenue

If hiring an external firm, you’ll submit:

  • Final calculation of scope 1-3 emissions (reported in tCO2e)
  • A brief overview of methodology (typically in the form of the final report or deliverable created by your footprinting firm)
  • Proof of annual revenue

2. Reduce

Create an action plan that shows you are committed to finding ways to reduce your emissions. We'll want to see at least two measures on your plan per year. Report them using our reduction reporting template.

Examples of reduction opportunities include: improve heating/cooling efficiency, reduce business travel, improve waste management, increase renewable energy use, and reduce emissions from your supply chain.

This is a qualitative certification requirement. We are looking to see progress against your plan and new steps added annually.

3. Offset

PURCHASE VERIFIED CARBON CREDITS AND SUBMIT PROOF TO US

Purchase and submit proof of (certificate or receipt) carbon credits for an amount equal-to or more-than your total emissions calculated in step 1. Credits must meet the following criteria:

Verified by one of the following bodies:

  • Gold Standard
  • Verified Carbon Standard (VCS)
  • Climate Action Reserve (CAR)
  • American Carbon Registry

We allow carbon credits from all project types except:

  • Industrial gas (HFC-23 destruction)
  • Industrial gas (N2O destruction)
  • Large hydro (>20MW)

To create a strong well-rounded portfolio that meet the diverse goals of our certified companies, we have also established guidelines around project types.

Here’s how we break it down:

Max Allocation

project type

tier 0

tier 1

0%
  • Large Hydro (>20MW)
  • HFC-23 Destruction
  • N2O destruction

tier 2

tier 3

  • Renewable energy
30%
70%
  • Energy Efficiency
  • Waste
  • Transportation
  • Chemical Processes/Industrial Manufacturing
100%
  • Avoided deforestation
  • Tree planing
  • Cookstoves
  • Agriculture
  • Water filtration
  • Small hydro (<20MW)
  • Landfill methane

You can purchase credits from a wide variety of brokers and retailers. We can provide you with a list of brokers on request.

4. Label

PLACE THE CLIMATE NEUTRAL BADGE ON YOUR PRODUCTS

Following the successful completion of steps 1, 2 and 3, the Climate Neutral team will contact you to confirm your certification and provide graphical assets for marketing use.

To maintain Climate Neutral status, you must complete steps 1, 2 and 3 on an annual basis.