Other Sustainability Notes

Our philosophy centres around creating considered pieces that don’t compromise our planet or the beautiful people who create them. With a commitment to ethical and sustainable production, we aim to minimise our environmental footprint and promote positive social practices. At present, 80% of our collection is made with at least one sustainable element, e.g organic cotton, and 50% of our range is gender neutral. Creating pieces to be enjoyed and passed down between siblings is a sustainable aspect of our design that we are well known for. Packaging plays an important role in protecting our product during transport and reducing product waste through damage. Traditional single use plastics take hundreds of years to break down in landfills which result in plastic waste accumulating year after year. We recognise that it has a major impact on our environment, and we are working hard to minimise this impact by removing, reducing and reusing packaging where possible. Beginning from 2021 we will be using biodegradable polybags to protect our clothing. By obtaining a climate neutral certificate, we hope to continue our journey of sustainability even further!